Travelers Insurance — Olivia Gormley

Copywriter

“Smart ads – I liked ‘em! ”

— Bill Clinton to Travelers CMO over text (Not verbatim, but yes, this actually happened).

Gold, Financial Communication Awards, “Corporate Image: TV”

The Client:

Travelers Insurance

The Challenge:

How do we convey care lies at the heart of everything Travelers?

The Big Idea:

Behind every claim is an agent that went above and beyond.

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